Focused on today. Building for tomorrow

Journey So Far

Proof I am Born to Build

At 15, I was already trying to build things.

Most of them collapsed - some before launch, others right after. I kept jumping from one idea to the next, chasing a breakthrough that never really landed. From Poppulse (an e-commerce store for K-pop merch), to Apetech Projects (a website and app development agency), to Itzzokay (a self-help platform for aspirants), and a string of half-baked ideas that never got executed properly - I was in a constant cycle of trial and error.

Looking back, those so-called failures were actually my foundation. Each misstep was a prototype in disguise, shaping how I approach building today.

At 17, I Built Buybuzzz.

The gap I saw was simple but overlooked: in the creator economy, brands rush to creators with 100K+ followers, while those below that threshold are ignored , despite the fact that, in aggregate, they retain audiences far better and at a fraction of the cost. The irony is that this entire long-tail of creators ends up forced into survival hacks, like slapping betting app stickers on their content, just to stay afloat.

I built Buybuzzz as a way to bridge that gap, stitching together this fragmented creator base through layers of middlemen. Oddly enough, the first ecosystem that actually understood and paid for this distribution power wasn’t consumer brands at all, but political parties.

At 18, I joined Snabbit

After Buybuzzz, I wanted to work on something truly scalable. At Snabbit, though my role is in growth, I ended up working across the spectrum: sourcing, operations, new launches, and, of course, the core growth experiments. Each project pushed me to think beyond “ideas” and into execution at scale.

Before 22, I’ll build what lasts

I’m working on what comes after Snabbit — exploring opportunities in Fin-tech, Agri-tech, logistics and deep-tech . The mission is to build something scalable, impactful, and lasting before 22